We went with bold statements and cheeky puns as our marketing strategy.

A snippet of the Carcassonne tutorial in action.

Another facet of Dized – the Rule Lookup Tool.

A commercial featuring decidedly not nerdy nerds.

The Dized team.

Description

Currently I work at Playmore Games, as product manager on Dized – an app that teaches users to play board games through interactive tutorials. Dized also comes with a powerful rule reference tool and additional digital content to power up the board game experience. We also developed several community features, like game groups and a game night planner. Everything you need for ultimate tabletop gaming!

Since working at Playmore Games, I have taken on a wide variety of roles within the company. First and foremost a product manager, I have also been responsible for marketing, design, client relations, convention planning, and even a small bit of programming, to name a few. I am always up for a challenge.

In August of 2017 we ran a successful Indiegogo campaign and raised over $150,000 with over 4000 backers, making us the most successful app on the platform. I handled creating the front page, overseeing the launch, and heading marketing for the first week of the campaign. After that, I concentrated on leading the design team in creating marketing material which on the final few days gave us the biggest boost of our 31 day campaign.

Role

Product Manager, Designer, & a bit of everything

Date

April 2016 – Present